Clear Protein for Dads

Being a dad is hard.
At least get your protein in.

Clear grass-fed whey isolate. 20g protein. 80 calories. 5 ingredients. No artificial sweeteners. No gums. Mixes clear like juice — not a thick shake.

Founding member pricing. Limited spots. No spam, ever.

Daily Standard Clear Protein — Lightly Sweetened Vanilla pouch
20g Protein
80 Calories
0g Sugar
5 Ingredients
Grass-Fed
Third-Party Tested
cGMP Certified
Made in USA
Non-GMO

You used to work out 6 days a week.

Now it's 2, maybe 3 if the stars align. The kids are up at 6. Work doesn't stop. Date night is Netflix on the couch. And somewhere in between all of that, you're supposed to eat clean and hit your macros?

You're not looking for perfect. You just want to take care of yourself without it becoming another full-time job.

So we made a protein that fits your life, not the other way around. Clear. Light. Drinks like juice. 20 grams of protein in 80 calories with zero junk.

That's Daily Standard.

What's in it. What's not.

What's in it

  • 20g grass-fed whey isolate Clear protein from pasture-raised cows. Drinks like juice.
  • 80 calories. Zero sugar. Best protein-to-calorie ratio you'll find.
  • Only 5 ingredients Whey isolate, citric acid, natural flavor, stevia, natural color. That's it.
  • Third-party tested Every batch. Results published. No exceptions.

What's not

  • ×
    No artificial sweeteners Ever.
  • ×
    No gums Ever.
  • ×
    No fillers or junk Nothing your body doesn't need.
  • ×
    No gym-bro energy This isn't that.

The Differentiator

Daily protein,
not workout fuel.

You don't need a workout to need protein. Strength isn't built in one session — it's built over years of showing up. For yourself. For your family.

Daily Standard is protein for the days you train and the days you don't.

Two dads who got tired of the same old protein.

We met in college. Between classes and part-time jobs, we made it work — gym sessions, protein shakes, meal prep on Sundays. Fitness wasn't a hobby, it was just part of who we were.

Then we became dads.

Suddenly "6 days a week" became "whenever I can." The protein tubs gathering dust on the counter started to feel like a reminder of the guys we used to be. Every product on the shelf was either loaded with artificial junk, designed for bodybuilders, or wrapped in branding that felt like it was yelling at us.

We didn't need a mass gainer. We didn't need a pre-workout that made our skin tingle. We just needed clean protein we could drink every morning — whether we hit the gym that day or not. Something clear, light, and simple. Not a thick chalk shake from 2012.

So we built it.

Daily Standard is the protein we wish existed when we became dads. 5 ingredients. Mixes clear. Tastes like something you'd actually want to drink. Made for guys like us who still care about their health but don't have time to make it a personality.

— Steven & Sebastian, Founders

Founding Members

Be first. Get it for less.

We're launching Daily Standard to a small group of founding members first. You'll get early access, founding member pricing, and a say in what we build next.

No spam. No hype. Just protein updates from two dads.